One in ten Americans have used an online dating site or mobile dating app themselves, and many people now know someone else who uses online dating or who has found a spouse or long-term partner via online dating.
He quickly deduced that she was the appropriate height (finally! First I texted four friends who travel and eat out a lot and whose judgment I trust. Finally I made my selection: Il Corvo, an Italian place that sounded amazing. (It only served lunch.) At that point I had run out of time because I had a show to do, so I ended up making a peanut-butter-and-banana sandwich on the bus.
While these sites vary in terms of features and cost, the basic setup is the same each time: you create a profile, upload a picture and then send out messages to those who seem your type.
As a rule of thumb, women are inundated with messages and replies, while men barely get any, as demonstrated by a fascinating experiment involving dummy accounts on OKCupid here.
Despite having a very clear 'wish list' stating their preference for potential ideal matches, most online daters contact people bearing no resemblance to the characteristics they say they want in a mate, according to QUT research.
The finding was revealed in the 'Preference vs Choice in Online Dating' study conducted by QUT behavioural economists Stephen Whyte and Professor Benno Torgler.